Supermarkets have so many deals that we can't spot them
Posted: 14 Apr 2016, 10:20Supermarkets have so many offers on at any one time that we're baffled and confused into missing the bargains. A new report has revealed that the techniques used to get us to buy more are actually driving us to make mistakes.
The research, from shopping behaviour analysis, SBXL, found that when we go to the supermarket, we are hit with an astonishing number of promotions. In the run-up to Christmas, it found that one in five goods on the shelves were on offer - which means the typical shopper sees a new deal every three quarters of a second.
So is this a deliberate policy to rip us off?
http://money.aol.co.uk/2013/05/03/super ... 6933_main5
The research, from shopping behaviour analysis, SBXL, found that when we go to the supermarket, we are hit with an astonishing number of promotions. In the run-up to Christmas, it found that one in five goods on the shelves were on offer - which means the typical shopper sees a new deal every three quarters of a second.
So is this a deliberate policy to rip us off?
http://money.aol.co.uk/2013/05/03/super ... 6933_main5